Data Manager

PPDM, a powerful software solution for data security and operational resilience, required further clarification to help potential users fully grasp its capabilities. While the software is robust, its features and benefits needed a more accessible and engaging explanation. To meet this need, a video campaign was developed to provide a clear and concise overview of PPDM’s core functionalities, enabling viewers to understand how the software works and how it can benefit their organizations.

Given the constraints of a low budget, we creatively utilized stock footage to support the narrative and kept all production elements in-house. This included voiceover work, music selection, editing, and color correction, ensuring a polished final product without breaking the bank.

The end result is a compelling, clear, and cost-effective video that effectively communicates PPDM’s capabilities and its value to organizations seeking to secure their data while maintaining control and simplicity.

I was the Art Director of this campaign, responsible for all aspects from concept storyboarding to video production management.